Time to give

PR majors in the Creative Communications program at Red River College participating in radiothon

Poster by Ryan McBride

I’m happy to say that I’ll be participating in Kickin’ In for Christmas Cheer, Red River College’s first radiothon on 92.9 KICK FM, and I think you should too!

All proceeds and donations gathered during the radiothon will be going to the Christmas Cheer Board, a group that supplies food and gifts to deserving families in Winnipeg.

As part of the event, I’m working with a talented bunch of guys and one gal, creating on-air promotional material. I must say, it’s been a ton of fun producing them. Some of the promos have hit the airwaves, and the rest will air on the day of the radiothon itself.

Others have been working on social media sites, flash mobs, interviews and other on-air material. We’ve all put in a lot of work, and at this stage I can say with a high degree of confidence that it’ll be a success.

By now, you must be thinking to yourself: “Hey, this is nothing more than an advertorial!” And yes, you’re right.

But to be perfectly frank, this is the time of year to reflect, to be thankful for what you have, and to give to those who are less fortunate than you are. So, in the spirit of the holiday season, I invite you all to listen to 92.9 KICK FM on Thursday, December 8 from 7am to 7pm and give generously to the Christmas Cheer Board.


About David Driedger

I'm a Creative Communications student at Red River College majoring in public relations. I have a BA with a double major in political studies and history from the University of Manitoba. I'm also the news editor for The Projector.
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